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Branding·4 min read·

Hot Commodities: Brand Photography & Creative Direction for Curated Vintage

I work with Hot Commodities as their freelance photographer, videographer, and creative director — helping translate a curated vintage inventory into imagery that reads as clearly on Instagram as it does in the room.

Hot Commodities is about pieces with personality: mid-century lines, honest wood grain, and the occasional bold textile. My job is to keep the frame uncluttered, the light honest, and the styling consistent so the brand feels like a single voice — not a random resale feed.

How we shoot

We treat every session like a small editorial story. Wide shots establish the silhouette; closer frames reward someone who is already in love with joinery and fabric. When we add a blanket or prop, it is there to show scale and warmth — not to hide the piece.

Video and stills share the same rules: steady camera, natural color, and pacing that lets the object speak. As creative director, I align set, wardrobe of the space, and shot list with what the brand needs this month — launch, drop, or evergreen catalog.

See the work in motion

Follow Hot Commodities on Instagram: https://www.instagram.com/hotcommodities

If you are building a product or vintage brand and need photography, short-form video, and creative direction in one relationship, you can reach me from the Start page on this site.

From the field

Armchair with Southwestern textile — texture, wood grain, bright studio light
Armchair with Southwestern textile — texture, wood grain, bright studio light
Chair with blanket, magazine rack, and layered textiles in frame
Chair with blanket, magazine rack, and layered textiles in frame
Armchair and side chair paired — ladder backs on hardwood
Armchair and side chair paired — ladder backs on hardwood
Low perspective — tapered legs, upholstery, and floor detail
Low perspective — tapered legs, upholstery, and floor detail
Side profile — two ladder-backs against sheer curtain light
Side profile — two ladder-backs against sheer curtain light
Single mid-century armchair — three-quarter view, mint seat, gallery-ready
Single mid-century armchair — three-quarter view, mint seat, gallery-ready

Interested in working together?

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